American-LaFrance Fire Engine Co. (1904-1927)
Elmira, New York
American-La France Truck Co. (1923-1929)
Bloomfield, New Jersey
American-LaFrance & Foamite Corp. (1927-1955)
American LaFrance Div., ATO Corp. (1966-1981)
Elmira, New York
|This is an American LaFrance passenger car radiator emblem (1908-1914) mjs|
Size: 76mm high 76mm wide MM: None
The first American LaFrance fire engines were horse drawn and steam powered. The company was aware of growing pressure from competitors to use gasoline powered motorized fire engines, but American LaFrance took their time to experiment and build prototype motor fire engines.
The first American LaFrance motorized fire engines came into production in 1910. These were known as the Type 5 Motor Combination Hose & Chemical Cars and were powered by American LaFrance 70 hp four-cylinder T-head engines that were rated at 50 mph maximum speed.
Some commercial trucks were made by American-La France intermittently from 1923 to 1929 in sizes from 2-tons to 7-1/2-tons. A new factory was set up in Bloomfield, New Jersey for truck manufacture only. The factory remained in use until 1929 when the truck business was merged with Republic to form the La-France Republic Corporation (see La-France Republic).
In 1927 the Company acquired the Foamite-Childs Corporation. In 1931 one of the most important innovations in American-La France's history was the development of a 240 hp V-12 engine, which was used in the larger fire engines. One of the most advanced fire engines of the 1930's was the Metropolitan Duplex Pumper, which had two large V-12 engines, one to drive the wheels and the other to drive the rear pump. The Series 500 fire apparatus was introduced in 1938 and the revolutionary Series 700 in 1945.
For more detailed information about American LaFrance vehicles, see "100 Years of American LaFrance: An Illustrated History" by Walter M P McCall.
The early American LaFrance prototype motor fire engines did not carry a radiator emblem but were decorated with the insignia of the Fire Departments for which they were built.
The American LaFrance passenger cars built between 1908 and 1914 carried a red and black painted brass radiator emblem, see example shown above at the top of this post. This American LaFrance radiator emblem is extremely rare.
American LaFrance motorized fire engines from about 1915 used the blue, white and red enamel radiator emblem shown below. This American LaFrance radiator emblem was used on some models into 1917 and is very rare.
|This is an American LaFrance radiator emblem (1915-1917) mjs|
Size: 78mm high 78mm wide MM: Unknown
The red, blue and white enamel American LaFrance emblem shown below was mounted on the radiator grille and is believed to have been used in 1916 and 1917. This American LaFrance radiator emblem is extremely rare.
|This is an American LaFrance radiator grille emblem (1916-1917) mjs|
Size: 105mm diameter MM: Greenduck
The following red, white and blue enamel American LaFrance radiator emblem was in use from about 1918 and is believed to have continued in use until the late teens. This emblem was most frequently displayed on the radiator grille. This American LaFrance radiator emblem is scarce.
|This is an American LaFrance radiator emblem (c1914-c1918) mjs|
Size: 75mm diameter MM: None
The following American LaFrance radiator emblem is a variation on the previous example with the underline removed from the words "American LaFrance" and a slightly different laurel wreath behind. This radiator emblem is believed to have followed on from the previous emblem from the late teens until 1926. This American LaFrance radiator emblem is also scarce.
|This is an American LaFrance radiator emblem (c1919-1927) mjs|
Size: 75mm diameter MM: Unknown
The commercial trucks built by American LaFrance at Bloomfield, New Jersey between 1923 and 1929 carried an American LaFrance name plate on the sides of the hood, see example below. This American LaFrance hood side nameplate is scarce.
|This is an American LaFrance truck hood side nameplate (1923-1929) mjs|
Size: Unknown MM: Unknown
The large black or dark blue painted, cast aluminum radiator emblem shown below was introduced in mid-1926 on the new American LaFrance 100 Series Metropolitan. This emblem continued to be used on American LaFrance 100, 200, 300 and 400 Series fire apparatus through 1938. The same emblem was also used on the rear of units produced for the 500, 600 and 700 Series fire apparatus through the late 1950's and on the hoods of commercial chassis pumpers, including Ford, Chevrolet and Dodge chassis, built in the 1940's and 1950's.
|This is an American LaFrance radiator emblem (1926-1938) ms|
Size: 120mm wide MM: Unknown
The cast aluminum American LaFrance nameplate shown below was used on the rear bodies of American LaFrance fire apparatus from the late 1920's through the 1935-1938 400 Series.
|This is an American LaFrance rear nameplate (late 1920's-1938) mjs|
Size: 191mm wide 40mm high MM: None
The cast aluminum Cosmopolitan radiator emblem shown below was used in 1927 on units built using a Brockway truck chassis. This American LaFrance Cosmopolitan radiator emblem is scarce.
|This is an American LaFrance Cosmopolitan using a Brockway chassis (1927) mjs|
Size: 186mm wide 63mm high MM: None
The Brockway chassis based Cosmopolitan was replaced later in 1927 by the larger GMC-based Type 99/199 Cosmopolitan, which carried the radiator emblem shown below:
|This is a GMC-based Cosmopolitan radiator emblem (1927-1931) ms|
Size: Unknown MM: Unknown
The cast aluminum American LaFrance Foamite radiator emblem shown below was used in Canada from 1927 through 1957:
|This is an American LaFrance-Foamite nameplate used in Canada (1927-1957)|
In 1938, American LaFrance introduced the 500 Series, which used an American LaFrance Foamite vertical radiator emblem until 1946, see photo below:
|This is an American LaFrance 500 Series with a vertical radiator emblem (1938) wmcc|
|This is a close up showing the vertical ALF Foamite radiator emblem (1938-1946) wmcc|
Size: 230mm high 80mm wide MM: Unknown
The American LaFrance 700 Series introduced in 1947 used a horizontal American LaFrance Foamite radiator emblem, see example below. This emblem was also used on late-production 700 (1956-1959) and 800 Series, as well as on 900 Series units from 1958-1963.
|This is a horizontal ALF Foamite radiator emblem (1947-1963) mjs|
Size: 230mm wide 80mm high MM: Unknown