SALVADOR/S J R

Salvador Motor Co. (1914)
S J R Motor Co. (1915-1916)
Boston, Massachusetts

This may be a reproduction S J R radiator emblem (1915-1916)  jtc
Size: 51mm high 51mm wide    MM: Unknown 

Salvador J. Richards introduced his Salvador cyclecar in May 1914. The Salvador cyclecar was powered by a 12 hp four-cylinder water-cooled engine with worm drive and a three-speed selective transmission. However, the Salvador was unsuccessful and was discontinued by the end of 1914. 

In February 1915, Salvador Richards announced his new S J R Motor Company and the S J R car, a 25/30 hp four-cylinder water-cooled three-passenger roadster called the Boulevard-Roadster, which had worm drive and the same transmission system as the Salvador. Production of the S J R was minimal and it was all over by mid-1916.

Emblems

The following illustration of the 1914 Salvador cyclecar shows a small shield-shaped radiator emblem, the detail of which cannot be seen. 

 

This is a Salvador cyclecar with rad emblem (1914)
autopasion

If you have better details of the Salvador radiator emblem, please let me know, in order to update this post. An original Salvador cyclecar radiator emblem, if it could be found, would be extremely rare and possibly ultra rare.

The following advertisement showing the S J R Boulevard Roadster includes the S J R Motor Company logo or trademark:

S J R ad showing logo (1916)   atj

The S J R Boulevard Roadster carried a radiator emblem following the design of the company logo. This was a red and white enamel radiator emblem similar to that shown above at the top of this post and again below. However, the S-J-R radiator emblem shown lacks the depth of detail in the border wreath that would be expected on an original emblem and is believed to be a reproduction. An original S-J-R radiator emblem, if this could be found, would be extremely rare.

This may be a reproduction S J R radiator emblem (1915-1916)  jtc
Size: 51mm high 51mm wide    MM: Unknown